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Marketing & Consumer Insight

Visually, compelling strategic engagement and communication tools and insight are the cornerstones of AEC’s Marketing & Consumer Insight team. Backed by our economic and finance teams we combine evidence based reporting and consumer insight into strategic communication tools to disseminate information to inform decision making. 

Our skilled engagement, marketing and insights team provide the following services: 

 

  • Benchmarking & Comparative Assessment

  • Brand Positioning

  • Community, Consumer, Customer Survey Research Corporate Sentiment

  • Demand Assessments & Behaviour Change

  • Socio-Demographic & Population Projections

  • Market Analysis & Outlook Reporting

  • Market Entry Strategies

  • Marketing & Branding Strategy

  • Socio-Economic Impact of Events

  • Projects or Services Lifestyle Modelling Channel & Distribution

  • Strategy Market Segmentation Based on Attitude

  • Usage or Lifestage Product & Service Experience & Advocacy

 

We are also highly experienced in implementing our research into Lobbying & Advocacy campaigns to Local, State and Federal Governments. Over the last 25 years, we have assisted over $30billion in projects with their funding and implementation from Government.

For further information, contact one of our specialists below.

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