7 Tips for creating billboards

A checklist for an effective and eycatching billboard:

Product - obvious what the product is
Copy - clear and concise
Type - read from a distance while moving
Design Layout - each element conforms to project one big idea
Images - big enough to understand what they are
Colours - separate well from the surroundings
Background - does it interfere with or support the basic advertising message

This billboard created for ozdaq, incorporates most of the above mentioned points.