Century 21 Business Brokers recently approached the AECgroup to provide an internet solution for the selling of businesses.

"We had a web site as part of the Century 21 Australia franchise, but we found that the selling of businesses did not fit into the property selling framework that Century 21 had based their internet solution on." said Pam Frank, Administration Manager.

"The AECgroup had been recommended to us by Century 21 Doug Disher Real Estate so we called them in to help us out. The AECgroup quickly understood our website needs and provided excellent client service."

Pam had approached other web development companies but found they were either quoting outside the budget, or including a range of features that were not required. A clear indication that these companies did not fully understand the business of selling businesses.

The AECgroup's solution was one that required drawing on skills from three of our divisions. In the first stage AECeconomics spoke to the management team about their business and what it was they wanted their web site to achieve. From these discussions the web site was developed as a set of storyboards each of which solved a particular problem. Once the solution was accepted by the Management Team AEC was able to accurately quote on the development and implementation of the web solution.

Having accepted the quote, AECinfotec and AECdesign proceeded with Stage 2: Implementation. At the time, Century 21 Business Brokers had also commissioned a new company brochure, so our graphic artists were able to translate the new corporate image to the web site.

The Century 21 Business Brokers internet solution features flash animations, interactive databases, search features, enquiries and videos. The databases are administered through a restricted component of the site and allow staff to add or edit: businesses for sale; staff profiles; seminars and news items.

"Our internet solution now supplements our traditional advertising mediums and is very cost effective especially for our overseas market."

"Our percentage of enquiries has risen substantially with the addition of our new website," said Pam.